Ben Lytle has been routinely ahead of the curve in his career as an entrepreneur, CEO, and investor and in how he has chosen to live. For several years, he has been paying close attention to the converging forces of change that few people have recognized. Ben makes a compelling argument in this first book that this convergence will reshape life as we know it and every human being as they know themselves today. He makes the case that life and people will emerge better in the end but that there will be turbulent times, difficult decisions, and rough sledding on the way, particularly for those who are unprepared.
Ben’s written message matches how he speaks, combining everyday, relatable language with some fun thrown into the mix. He describes a sweeping, compelling, uplifting perspective for what humans can achieve in the next three decades if they are devoted to individual and collective potential and the power of wisdom to make a better world.
Why does a successful, fulfilled person with nothing to prove devote time in life’s fourth quarter to write a book or, in his case, three? Ben is already accomplished as a high-energy, financially secure, accomplished entrepreneur, father and grandfather, speaker, world traveler, fitness enthusiast, adventurer, avid reader, amateur historian, and futurist.
The Potentialist I: Your Future in the New Reality of the Next Thirty Years and its upcoming companion books grew out of a project for his adult children and eight grandchildren. Ben wanted to help them prepare for when the world turns upside down during their lifetimes. As other people learned of Ben’s project and message, they encouraged him to publish his work.